You read the title of this article correctly. There is a way to advertise on Google.com for free. It is an effective way to appear on the first page of an organic google search. What I am referring to is Google Places. Many people have heard of it, but not too many have taken advantage of it.

Google Places appears on the first page of Google.com sort of like a directory. It features companies with the link to their website, physical business address, business phone number, etc, according to the search that was made. For ex: if you do a search for “pizza 33134,” Pomodoro’s Pizza – Subs and more will appear on Google places among other companies. To the right of the list, there is a map of the search with the company’s name  on Google Places. In between the map and company name and website url, you will see the physical address and phone number.

The best thing about your company’s contact information being displayed is that you can view detailed information about the company without having to click on its domain name. This is even more great specifically for mobile users. This feature will allow the mobile user to automatically dial the phone number without exiting the web or clicking on the website url from a smart phone.

In all actuality, the first companies to appear when I performed that search were from Google Ads. The second were from Google Places. The third were the organic search. Not even the first company on the organic search for “pizza 33134″ (miami.eat24hours.com/33134/pizza) was listed on Google Places. What that means to me is that it is just as important to put effort into being on the first page in an organic search as it it being featured on Google Places.

Listing your company on Google Places is fairly simple. The information that Google will ask will be basic information like business hours, business phone number, business name and address, etc. Make sure to fill out every question and upload photos. The more thorough you are, the more likely Google is to feature your business on Google Places.

Just because your business may now be listed on Google Places, that does not mean you should halt any marketing you have been implementing. This is a free tool that not many small businesses are taking advantage of. Once the competition gets more fierce, it will be even harder to appear on Google Places. It has been our experience at Agent BizzUp that combining our SEO Services and Google Places, our clients have had a better chance of appearing on the Google Places list.

Learn more about Agent BizzUp’s Real Estate Search Engine Optimization Services