You want to buy a house? You came to the right place. You want to sell a house? You came to the right place. Need appraisal? Need a mortgage? Need a financial planner? Need to build your house? Need expensive flooring? Need landscaping? Need appliances? If you are like me, you get headaches when you click on a website for one service and then you get bombarded with several different services and offers. I know everyone is trying to make a decent dollar these days but geesh! My eyes start crossing when I see so many announcements on a single homepage. The only conclusion is to do what 50% of the population does-hit the back button. That’s right ladies and gents, statistics have proven that 50% of the time, visitors never get passed the homepage. What that means is that a visitor will click on your website, skim through it, and if it does not look appealing to them, they will click the back button and try another website out of the thousands on the search list.
Wouldn’t you prefer to be serviced by an expert? Let your website speak for itself and make it clear that you are an expert in your field. Making sure that your website is vertical is a way to achieve that. A vertical website provides Internet users with a solution to connect to their specific need. It is a targeted website where a first time visitor will navigate through your website with ease. The visitor will know exactly what service you offer instead of being confused by a bunch of services or ads. Lure them in and invite them to use your services with a clear and direct approach.
If you already own a business that does perform several services, the best thing to do is have a different website for the services. Now each website will appear vertical. Another great thing about having different websites for different services is that you will most likely rank better due to better keyword selection. Your keywords will focus solely on a specific service rather than several services.
With an Agent BizzUp website, you have the power to create a vertical website. With websites that you control, the content and services you wish to display are totally up to you. Don’t waste precious time on a website that is going to get you nowhere. Instead focus on one thing that is going to make you the most successful. If one of your services has clientele and the other lacks clientele, consider Agent BizzUp’s Search Engine Marketing Services. Adding SEM will help your website gain new leads with budgets starting as low as $50/month.
Click here to learn more about Agent BizzUp’s Search Engine Marketing Services.